Varuni Napoli Brings Authentic Neapolitan Pizza to Krog Street Market

ATLANTA: Paces Properties and maestro pizzaiolo Luca Varuni are pleased to announce that a second outpost of the Midtown fan-favorite pizzeria, Varuni Napoli is slated to open at Krog Street Market in winter 2017. Varuni Napoli will be the final culinary market stall to join the already impressive lineup of dining destinations in the modern, mixed-use intown food hall. Varuni Napoli will be located at the south end of the market adjacent to Jeni’s Ice Cream, Ticonderoga Club, The Luminary and Craft Izakaya.


A seasoned veteran in the art of pizza-making, Luca Varuni has an unmatched enthusiasm for the craft, the cuisine and his Italian roots. After studying under the world’s foremost maestro pizzaiolo in Naples, Italy, Varuni went on to work in some of the top kitchens in the U.S., and abroad before opening Varuni Napoli in Atlanta’s Morningside neighborhood in April 2014.


“Since opening the original Varuni Napoli location, the Atlanta dining scene has grown exponentially and continues to impress our team, inspiring us to open a second location at Krog Street Market,” says Varuni. “We cannot wait to bring authentic Italian cuisine and Neapolitan pizzas to a new audience as we continue to grow alongside the up-and-coming Inman Park neighborhood and Krog Street family.”


Drawing inspiration from Varuni’s Italian heritage, the new restaurant will continue to exhibit the Neapolitan traditions set forth at the original Varuni Napoli location. Imported ingredients will be at the core of each bite of perfectly prepared pizza, where items like authentic San Marzano tomatoes, pecorino romano and buffalo mozzarella will shine through, giving the pies a robust flavor profile unmatched in the metro Atlanta area. To ensure each dish is prepared with the freshest produce, seasonal vegetables and herbs will be sourced locally, supporting Atlanta suppliers and fusing local flavors with Italian staples much like Varuni himself. The team is experimenting with a new pizza specifically for the Krog Street Market location, and restaurant seating will offer direct views of Varuni’s pizza makers and kitchen. Beer, wine and house-made limoncello will be offered.


“Since Krog Street Market’s inception we knew we had to have Atlanta’s best pizza concept for this food hall we knew 2 years ago that Luca and Varuni-Napoli was the right fit,” stated David Cochran, President of Paces Properties. “Good things come to those who wait and this announcement gives us more to celebrate as we approach Krog Street Market’s second anniversary later this month. We are ecstatic to confirm that Varuni-Napoli will soon be offering its amazing Neapolitan pizza at KSM!”


Expected to open toward the beginning of 2017, the 800 square foot Krog Street Market location will consist of an open-concept cooking space behind the bar, allowing diners and market visitors to become a part of the authentic pizza-making experience as they engage with pizza artisans throughout the cooking process. The interactive nature of the new concept will complement the vibrant culture and urban atmosphere of Krog Street Market and its patrons. For more information on Varuni Napoli and updates on the new location, please visit


ABOUT VARUNI NAPOLI: Varuni Napoli is an authentic Neapolitan pizzeria from veteran maestro pizzaiolo Luca Varuni. The eatery serves traditional southern Italian pizzas, desserts and antipasti as well as a selection of premium Italian wine, local and Italian beers and Italian-inspired cocktails. The open kitchen allows guests to become a part of the pizza-making experience and enjoy the world-renown Italian hospitality and Luca’s Market gives diners the chance to take a piece of Italy home. For more information please visit the website or connect on Facebook, Twitter and Instagram.


Get a sneak peek at the space via a recent Atlanta Magazine article here.